Search "Kick banner size" and several top results hand you Twitch's numbers with the logo swapped. This guide is the corrective: the specs Kick's help center actually publishes, what to put in each surface so browsers convert, and where to get assets free.
Kick's official image specs: profile banner at least 1280 x 700 pixels, avatar at least 128 x 128, offline banner 1920 x 1080 — each capped at 4MB in JPG, JPEG or PNG, per Kick's help center (last verified August 2026). And branding is not cosmetic on Kick: a completed profile is a formal eligibility requirement for the Verified and Partner programs.
Key takeaways
- Guides quoting 1200 x 480 banners or a 10MB cap are recycling Twitch's spec — Kick's real numbers are the ones above, per its help center (last verified August 2026).
- Kick officially documents channel panels — title, image, image link and description, reorderable — despite the many guides claiming otherwise.
- Kick publishes no overlay spec at all: the 1920 x 1080 canvas rule is broadcast-software convention, because overlays live in OBS, not on Kick.
- A complete profile — avatar, bio, social links — is an eligibility prerequisite for Verified and Partner, and an incomplete profile is an explicit revocation ground.
- Free first: Kick's official Brand Toolkit and the Kick-hosted community asset hub cover overlays and panels before you pay for packs.
Which parts of a Kick channel page can you actually brand?
Five surfaces, per Kick's own description of the channel page: the profile banner, your avatar, the offline banner that fills the video player when your stream has ended, the bio row with name, follower count and social links, and the About section holding your bio and channel panels — below those sit your recent VODs, popular clips and recently streamed categories (last verified August 2026). A sixth surface — in-stream overlays — renders inside your broadcast software, not on Kick at all.
The clips row you brand by clipping well — our guide to Kick clips covers that engine — and the categories row tells a browser what your channel is about before your bio can. Everything else, you design directly.
What are the official Kick banner, avatar and offline banner sizes?
Per Kick's help center: the profile banner must be at least 1280 x 700 pixels, the avatar at least 128 x 128, and the offline banner 1920 x 1080 — each capped at 4MB, each accepting JPG, JPEG or PNG only (last verified August 2026). Three details matter. First, the banner and avatar numbers are minimums, not targets — upload larger art at the same roughly 1.83:1 shape for sharpness on big monitors. Second, that shape is not 16:9 — art exported at 1920 x 1080 sits wrong in the slot — while the offline banner is exactly 16:9 because it occupies the player. Third, the format list contains no GIF: animated banners and avatars are undocumented, so build static art.
| Asset | Official spec | Max file size | Formats |
|---|---|---|---|
| Profile banner | At least 1280 x 700 px | 4MB | JPG, JPEG, PNG |
| Avatar (profile picture) | At least 128 x 128 px | 4MB | JPG, JPEG, PNG |
| Offline banner | 1920 x 1080 px | 4MB | JPG, JPEG, PNG |
| Bio | 500 characters | — | Text |
| Panel images | None published | None published | Not specified |
The wrong numbers outrank the right ones: several ranking tools and guides state a "recommended Kick banner size" of 1200 x 480 with a 10MB cap — Twitch's profile-banner spec wearing a Kick shirt. When a guide's Kick numbers match Twitch's exactly, close the tab.
What makes a Kick banner and avatar actually convert?
One legible sentence about who the channel is for, readable in two seconds — that is the whole conversion job, and most banners fail it by being wallpaper. Put three things on yours: the channel name, a short positioning line ("ranked shooters, educational commentary" beats "welcome to the stream"), and a cue about when you go live. Keep text centered, away from the edges — Kick publishes no crop or safe-area map, so the honest play is assuming the edges are unsafe. The avatar renders at many sizes at once — chat, the directory, the channel page — so upload a larger square, 512 x 512 or more, with a mark that still reads at thumbnail size. And make the banner agree with your stream title, since a browser from a category page reads the title first — if the title half needs work, run yours through our free Kick stream title generator.
What should your Kick offline banner show?
Your next stream time, where to find you meanwhile, and one reason to follow now — because the offline banner is the closed sign most first-time visitors will actually meet. It is its own 1920 x 1080 slot, stored separately from your profile banner and shown whenever your stream has ended, so there is no excuse for reusing the same art twice (last verified August 2026). It also does a job Kick never built a feature for: there is no schedule tab — none appears in Kick's official developer docs or the community's maps of the site's endpoints — so the offline banner and bio are the closest thing your channel has to one. Put your streaming days and times on it in large type. Below it, your VODs and clips stay browsable where enabled (community-observed), so a sharp banner, a visible schedule and strong recent clips keep selling the channel while you sleep.
Does Kick have channel panels, and how do you set them up?
Yes — and that corrects a myth half the branding guides still repeat. Kick's help center documents channel panels directly: graphics and text that sit underneath your livestream, used to advertise your socials and events or give your community further information (last verified August 2026). Each panel holds a title, an image, an image link and a description; leave the title and description blank for an image-only panel; reorder them into any sequence you like. Setup lives under the About tab via Edit Panels — exact button labels may drift, so check on-platform.
What Kick does not publish matters just as much: no official pixel size for panel images, no file-size cap, no documented limit on panel count, and no Markdown formatting — so do not port Twitch's 320 x 100 panel rules over wholesale. The ~320 px width in panel-maker tools is community convention carried over from Twitch, and works fine as a target. Use panels for what your bio cannot hold: Kick caps the bio at 500 characters per its help center, and the social fields take usernames only — Twitter/X, Instagram, Facebook and other popular platforms — which makes a panel's image link the documented home for any other URL, from a Discord invite to a sponsor page.
What size should Kick overlays and stream screens be?
There is no Kick answer: Kick publishes no overlay, starting-soon or BRB screen spec of any kind. Overlays render inside your broadcast software, not on Kick's servers, so the working convention is OBS's — a 1920 x 1080 canvas matching the default base resolution, transparent PNGs for static graphics, WebM with alpha for animated elements, and full-screen scenes (starting soon, be right back, ending) at the same size. Twitch-sized overlay packs therefore work on Kick as-is; an overlay never touches the platform.
"Converts" is about content, not resolution. Give every overlay element a job — a follow goal, your socials, a recent-supporter shoutout — and cut anything without one; the stream is the product, the frame is packaging. For the platform-native look, the neon green community projects consistently render as #53FC18 pairs well against near-black; Kick has not published an official hex anywhere reachable, so treat it as convention rather than gospel. The one frame you cannot design: your directory tile is whatever frame Kick captures from your live feed — stream-info help pages list title, category and tags as the editable fields, with no custom thumbnail upload documented — so a clean overlay earns its keep on every frame.
Where can you get Kick branding assets for free?
Two official-adjacent stops before any paid shop. First, Kick's Brand Toolkit at about.kick.com/brand — downloadable creative assets including logos, KICK frames and brand guidelines — the only legitimate source of official Kick logos, though it exists for using Kick's brand correctly, not as a spec sheet for your own art. Second, assets.kickcommunity.com, a community asset hub Kick hosts (reported opened in February 2024): free stream overlays, channel panels, fonts, transitions and social-media assets, all community-made — check each asset's terms, since quality and licensing sit with the hub rather than Kick's help center. Paid packs from established overlay shops are the upgrade path once you know your look, not the entry fee.
Does channel branding actually matter for Kick growth?
Yes — once as a conversion multiplier and once as a formal requirement. The conversion half: discovery brings browsers to your page — our guide to getting discovered on Kick covers how — and the channel page decides whether a browser becomes a follower. A banner, offline screen and panels doing the jobs above convert more of that traffic than a default-gray page ever will; keeping the new followers is then community building, a different discipline.
The requirement half is blunter: per Kick's help pages, Verification and the Kick Partner program both require a completed profile — About section, profile picture, social links — and the official revocation grounds explicitly include an incomplete profile. An unbranded channel is not just harder to grow; it is ineligible. Thresholds and the application process are in our Kick verification guide.
And the limit of branding, stated plainly: a channel page converts traffic, it does not create it. Category visibility on Kick tracks concurrent live viewers — the biggest streams are the most visible — the one problem branding cannot solve, and the one our buy Kick live viewers service exists for. The honesty comes first: buying viewers goes against Kick's Terms of Service and carries a real, non-zero risk that no provider can wave away, ours included. If you boost at all, keep it gradual, proportional to your real audience, and pointed at a page ready to convert the attention — polishing the five surfaces above costs nothing either way.
The honest bottom line
One pass: banner at least 1280 x 700, avatar at least 128 x 128 but uploaded larger, offline banner 1920 x 1080 doing schedule duty, a 500-character bio backed by reorderable panels, and overlays built to OBS convention because Kick specifies nothing there — every number from Kick's help center, last verified August 2026, every gap named as a gap. Start free with the Brand Toolkit and the community hub, complete the profile because eligibility depends on it, and re-check specs quarterly — Kick ships changes fast. How our own services work — and what we refuse to promise — is answered straight in our FAQ.
Frequently asked questions
What size should a Kick banner be?
Per Kick's help center, the profile banner must be at least 1280 x 700 pixels, under 4MB, in JPG, JPEG or PNG (last verified August 2026). That is a minimum, not a target — upload larger art at the same roughly 1.83:1 shape. Guides quoting 1200 x 480 or a 10MB cap are recycling Twitch's spec, not Kick's.
What size is the Kick offline banner?
1920 x 1080 pixels, maximum 4MB, in JPG, JPEG or PNG, per Kick's help center (last verified August 2026). It is a separate slot from your profile banner and fills the video player whenever your stream has ended, which is why it uses a full 16:9 frame while the profile banner does not.
Does Kick have channel panels like Twitch?
Yes. Kick's help center documents channel panels: blocks under your livestream holding a title, an image, an image link and a description, reorderable, with image-only panels allowed. Kick publishes no pixel or file-size limits for panel images — the ~320 px width in design tools is community convention, and there is no Markdown formatting.
What size should Kick overlays be?
Kick publishes no overlay spec at all. Overlays render inside your broadcast software, not on Kick, so OBS convention applies: a 1920 x 1080 canvas at the default base resolution, transparent PNGs for static graphics, WebM with alpha for animated elements. Twitch-sized overlay packs work as-is on Kick for the same reason.
Can you upload a custom thumbnail for your Kick stream?
No official option is documented. Kick's stream-info help pages list title, category and tags as the editable fields, and directory tiles are frames Kick captures automatically from your live feed, as community tools describe them. Some tutorials claim an upload exists, but no official article confirms one — plan for every frame of your stream to be thumbnail-worthy.
Does channel branding help you grow on Kick?
Yes, in two ways. Your channel page is the landing page every discovered viewer sees, and a coherent banner, bio and panel set turns more of those browsers into followers. Beyond conversion, Kick's Verified and Partner requirements include a completed profile — avatar, bio and social links — and official revocation grounds explicitly list an incomplete profile, so an unbranded channel is ineligible.